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How the customer experience builds brands and companies

How customers perceive your brand and whether they want to spend their money on you – not just once but again and again – ultimately comes down to how successful you have been with the customer experience.

 

How the customer experience builds brands and companies

Good customer experience makes people happy; it also provides reliable business results. At the same time, competition for customers´ attention is continuously increasing.

How customers perceive your brand and whether they want to spend their money on you – not just once but again and again – ultimately comes down to how successful you have been in creating the customer experience.

Consistent and innovative CX (customer experience) has an absolute impact on the business results since it makes customers return for more. With this in mind, UK Marketing Week for the second consecutive year has compiled a list of the country’s most successful CX experts, the CX50. The brands include retail, media, banks, and airlines.

Clic here to read more about the CX50 marketers and brands – and how they have proceeded to succeed.

 

 

 

 

 

 

 

 

 

 

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